About Us

About the Business

The Lazov Agency is a Social Media Management and Public Relations firm specializing in social media management, online reputation management, online marketing, event planning and public relations for B2C businesses.



About our CEO

Shannon_Lippitt_thumbnail2As founder of The Lazov Agency (previously known as SoGlam Media), Shannon Lazovski manages all PR and Marketing campaigns for our clients and treats there brands as if they were her own.

“Building relationships is key but holding on to those relationships and treating brands you care about like your own is really the key ingredient that makes you stand out from the rest”.

“I only work with brands and people I believe in, is there really any other way?”

Shannon is not only a Community Manager throughout the small business world, she’s an educator, a keynote speaker, a public relations professional and an online influencer that is driven by passion, perfectionism and a strong will to share.

“We learned how to share in grade school, yet many of us forget what we learned when we entered the business world.  I share the things that I love and help my clients and their brands grow both socially and through the media”.  A positive, sharing voice is one we all should have”.

Shannon also shares social media and internet safety knowledge to parent audiences in local schools and organizations keeping parents and educational professionals “in the know” in terms of social media platforms and online behaviors trending with today’s youth. Being a parent of two, she understands that knowledge can save children from online predators and inappropriate behaviors.  She is the co-founder of “Social Sessions” and “Empowering Parents in the Digital Age”.

Shannon is a fashion and beauty blogger (and has been for 7 years) owning blogs Glamorous Moms dot com and Detroit Fashion News dot com. Through these brands, she is a public speaker and brand ambassador who shares her knowledge on image consulting, fashion & beauty trends, home trends and related products/merchandise with her readers and those within the industry. She has been seen in Metro Parent Magazine, The Detroit News and StyleLine Magazine and has also been seen on Fox 2 Detroit and WDIV Channel 4.


View Shannon Lazovski's LinkedIn profileView Shannon Lazovski’s profile


About Our Products

Formally known as SoGlam Media, The Lazov Agency is also a  publisher of premium content, owning and operating www.glamorousmoms.com and www.detroitfashionnews.com.

Lazov has developed two branded media properties that connects internet communities as well as manages online projects including but not limited to the areas listed above along with advertising, content creation, social media campaigns, brand ambassador programs, event planning  and public relations. These properties entice highly engaged consumers around popular areas including fashion, health, beauty, home, and lifestyle.

Glamorous Moms – A leading content destination catering to the many interests of moms ages 18 and up.  Glamorous Moms is powered by expert moms and carries such rich female content even non-moms are attracted to the information provided  including lifestyle, fashion tips, fashion trends & news, beauty tips, beauty product reviews & announcements, service reviews, health advice, kid products & clothing,  home décor & interior decorating. Glamorous Moms provides; fashion tips, trend alerts, health advice and beauty tips for women who like to stay in the know on all things hip and stylish not to mention helpful service and product reviews and fun giveaways.

Detroit Fashion News – A website merging compelling fashion and beauty editorial keeping fashionistas within the city of Detroit and beyond in the know on current trends, events and related fashion news.





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